Why do churches gamble?
Before you throw significant money at any promotional and/or marketing tools -- website development, advertising, communication systems, printed materials -- please do your research. Ask a few simple questions. (more…)
Tag: marketing tips
3 Ways to Minister to Your Ministers Today
Pastors and ministers spend a lot of their time responding to others, meeting their needs, counseling them, praying for them. But these men and women who minister to us daily need people to minister to ....
Saturday Rewind: How does your church rank in your community’s search engine?
Search engine optimization. Or SEO. In the online world of marketing, it’s a tool used to get your business or organization to “rise to the top” on a Google search. The goal is to load ....
Temper Tantrums: Loud and Ineffective
Do any of you have kids who throw fits? I mean real, down-and-dirty, nostril-flaring, vein-popping temper tantrums. We've got one. Possibly two. When our oldest son would disobey, he'd get in trouble and then scream ....
Responding to Fear: Some days, I’m just not a good witness for Christ
I can write a daily blog about being the hands and feet of Christ. And I can do my best to live out the things I write. But some days -- more than I'd like ....
Church Marketing: Team Assessment? Check.
We're about a fourth of the way through the year. Have you done a team assessment lately? Take some time to do an evaluation. Ask a few simple questions. (more…)
Church Marketing: The right response to ‘wrong’
The Apostle Peter writes: Live such good lives among the pagans that, though they accuse you of doing wrong, they may see your good deeds and glorify God on the day he visits us. The ....
Church Marketing: Make it personal
I bet you had visitors at church yesterday. How are you going to follow up with them this week? (Notice I wrote "this week") An email is safe. It, like all electronic media, provides a ....
Good Friday? What’s so good about it?
Today, Good Friday, is the day we remember Jesus Christ's ultimate sacrifice -- his excruciating death on the cross for our sins. There's so much that happened on Good Friday. There's Judas' betrayal. Peter's denials. ....
Church Marketing: ‘Me, the worst of sinners’
In 1 Timothy 1:15-16, Paul writes: "Here is a trustworthy saying that deserves full acceptance: Christ Jesus came into the world to save sinners -- of whom I am the worst. But for that very ....