Church Marketing: When ‘the same’ can be lame

If God intended us all to look and act the same, he would've made us that way. Instead, he made us each unique. He equipped us with different personalities, different gifts and different talents. Therefore, ....

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Church Marketing: One man’s prayer could change the world

Robert Pierce, the founder of World Vision, wrote: "Let my heart be broken with the things that break the heart of God." I wonder what the world would look like if we all prayed that ....

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Dadgummit, Baptists sure talk weird!

I didn't grow up in a Baptist household. So when I started hanging around Baptists -- and then married one -- I was introduced to a new vocabulary. Interesting words like dadgum and pea-picker made their debut in my ....

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Church Marketing: Do it!

In James 1:22-25, Jesus' brother writes: Do not merely listen to the word, and so deceive yourselves. Do what it says. Anyone who listens to the word but does not do what it says is ....

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16 ways to market the church today

Don't just write "Happy Birthday" on your friend's Facebook page. Call her! Feed someone. Organize a Bible study. Leave a 50% tip. Help someone with a chore. Write a thank you note. Send it through the ....

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Church Marketing Pitfall: Paralysis of Analysis

Yesterday I watched a recording of a sermon given by Pastor Harvey Carey at the 2009 Global Leadership Summit. The entire speech was as convicting as it was inspiring. But one thing that struck me ....

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