Should churches pay for advertising?
If you decide you must use paid advertising, I urge you to be smart about your choices. For example, if you're approached by a savvy newspaper salesman who tells you that buying an ad for ....
Tag: church marketing
Look to the past to know great things are ahead!
Never underestimate God's power to use you and your church to change the world. Need some examples? (more…)
Here’s an idea! Cancel the church service.
I once heard a preacher speak about motivating his flock to do mission work in the community. He quickly identified a challenge. The church, he said, often scheduled its community outreach events on Saturdays. And ....
small groups, BIG IMPACT!
The small group is essential to the growth and the life of the church. I believe it's where "church" happens. The small group (aka Sunday School class, life group, faith family, etc.) is where individuals ....
How to respond to those who mock and laugh
Christianity is under attack. But it's nothing new. We have to remember that. And, in keeping with Christ's example, we must respond appropriately. How do we do that? (more…)
Church Marketing: Do you know your audience?
One of the keys to effective church marketing is this: Know your audience. So who is your audience? I'll be honest with you, when I'm sitting in the crowd and the band is playing and ....
Google Analytics tells me you won’t read this post today
According to the Google Analytics report for this blog, very few people will read this post today. Tuesdays and Thursdays are the slowest days for this blog. I don't know why. It's been that way ....
Brown paper packages tied up with strings
I wonder how much money is spent on wrapping paper each year. My wife gets mad at me because I'm not a fan of wrapping paper. During our first year of marriage I wrapped her ....
Saturday Rewind: Billboards for Jesus
Billboards aren't cheap. And they work best when they're in the right place with the right message at the right time. Here's a way to save a lot of money on billboards and be more ....
Look to your pews for life-changing stories and hope
Every life is interesting. Every testimony is life-changing. When was the last time your church invited someone up to the pulpit to share his or her testimony? (more…)