Church Marketing: How to create a comprehensive events calendar

Churches should take a lot of time to plan next year’s calendar. Administrators should think through each and every event, making sure that key events don’t overlap with other key events. Then you need to develop marketing plans for each event. I suggest each item is assigned a level. Something like: A-Level (Easter, Christmas, leadership […]

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Church Marketing: Nobody says it better than Jesus

Our pastor discussed Matthew 25:31-40 on Sunday. I think it makes for a great Monday Hands and Feet Church Marketing post. Read it and let me know your thoughts. “When the Son of Man comes in his glory, and all the angels with him, he will sit on his throne in heavenly glory. All the nations will […]

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Church Marketing: Don’t try to sell a free gift

So often, I find myself trying to “sell” people on Christianity. The benefits are great, I tell them. [Insert maniacal car dealer voice here and add wild hand gestures] With the FREE acceptance of Christ’s gift of salvation TODAY, you can also have the added bonuses of forgiveness, unconditional love, grace AND ETERNAL LIFE! All […]

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Dadgummit, Baptists sure talk weird!

I didn’t grow up in a Baptist household. So when I started hanging around Baptists — and then married one — I was introduced to a new vocabulary. Interesting words like dadgum and pea-picker made their debut in my life. People who were of no relation started calling me brother. And my wife was sister. How weird is that? Terms and […]

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