The biggest church marketing mistake
We often make this mistake. The lapse is not always intentional. It's often simply a result of moving too fast or coasting on autopilot or riding the waves of past success. What is the mistake? ....
Category: ministry opportunity
Church Marketing: What is it about bread?
I can't say that anyone has ever knocked on my door and brought me a loaf of fresh baked bread. But I can say that in one week two people from two different churches told ....
Don’t wait for the church. You ARE the church!
If someone is starving, you don't have to wait for the church to start a program to feed that person. If someone is homeless, you don't have to wait for the church to start a ....
Church Marketing: 5 steps to begin living 1 John 3:16-18
Bob Goff, a speaker at this year's Global Leadership Summit spoke about the following Scripture. 1 John 3:16-18 This is how we know what love is: Jesus Christ laid down his life for us. And we ....
I think I’ve been lying to people
We moved our family of five from our home in Missouri to Texas two years ago so I could take a marketing job at an incredible university. For two years people have asked me: "So ....
Happy Anniversary! What we’ve learned after one year of Hands and Feet Marketing
Exactly one year ago, Corinn and I launched Hands and Feet Marketing as a resource to help churches rethink and refresh their ideas about church marketing. It's been quite an adventure, so we thought we'd ....
Church Marketing: How to create a comprehensive events calendar
Churches should take a lot of time to plan next year's calendar. Administrators should think through each and every event, making sure that key events don't overlap with other key events. Then you need to ....
Church Marketing: Nobody says it better than Jesus
Our pastor discussed Matthew 25:31-40 on Sunday. I think it makes for a great Monday Hands and Feet Church Marketing post. Read it and let me know your thoughts. "When the Son of Man comes in ....
Church Marketing: One man’s prayer could change the world
Robert Pierce, the founder of World Vision, wrote: "Let my heart be broken with the things that break the heart of God." I wonder what the world would look like if we all prayed that ....
Dadgummit, Baptists sure talk weird!
I didn't grow up in a Baptist household. So when I started hanging around Baptists -- and then married one -- I was introduced to a new vocabulary. Interesting words like dadgum and pea-picker made their debut in my ....