Help Michael Build A Classroom in Uganda
In December 2013, our 10-year-old son Michael announced to us that he wanted to collect the money needed to help build a school in Africa. He said it was something that God had set on ....
Category: church communication
Church Marketing: 10 Tips to Conducting Live Interviews
I've interviewed hundreds of people in the past 20 years. I've had some tremendous experiences when I sit down with people and ask them to share their stories. I've also had some real stinkers. I believe ....
Church marketing: 6 blogging tips for pastors
Blogs can be tremendous church marketing tools. They can provide avenues for pastors to engage the congregation -- whether it's to enhance and add to a recent sermon or get the word out about upcoming initiatives. Blogs can ....
Guest Blog: When Age Matters to Visitors
By Corinn Eckert A few weeks ago, I was talking to a lady who attends our church. She shared a story about when she and her husband were young parents and new to the area. ....
Church Marketing: How to localize your story
When I was a newspaper reporter in southwest Missouri, I was often told to "localize the story." In our newsroom, that meant taking a national story written by the Associated Press and finding a local ....
When you miss church, do you really miss it?
I missed church yesterday. My oldest son had a baseball tournament. I missed seeing my friends and worshiping together. I missed the music. I missed the preaching. I missed my Sunday School class and studying ....
Don’t try to reduce God to a mix tape
Do you remember mix tapes? Today, we call them playlists. When I was in high school in the 1990s, I was pretty good at making the perfect mix tape for any occasion. I probably made ....
Eric’s picks: A list of random resource recommendations for your church marketing needs
Have you been in a church marketing funk lately? Do you need an extra dose of inspiration? Here is a list of books, speakers, magazines and online tools that have encouraged me these past months. ....
Church Marketing plans and the power of NO!
Think of your church marketing plan like your budget. Before putting pen to paper, you pray, seek God's vision for the church, establish goals, set your calendar. With your church's vision, mission, goals and calendar ....
Lose the silos. Build on combined strengths.
Churches, like many institutions, often operate out of silos. Worship has its thing. Youth is doing its thing. Evangelism/outreach/missions is doing what it does best. Communications/marketing is going from group to group, trying to organize ....