I’ve got a friend who will not send a text message.
If I text him, he’ll read it and call me back.
I kind of admire that.
Emails and text messages and other forms of electronic communication provide us a certain anonymity.
We type an email or a text, send it off, and then the ball is in his court. If he responds? Great. If he doesn’t? Well, I did my part.
I’m guilty of this.
Church marketing involves relationship building — something beyond words on a screen. Be willing to follow up with a phone call or a face-to-face meeting.
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Read about the rewards of short-term mission trips.